Recent Posts by Bobby Macharia

Can Kenyan Rugby truly come of Age?

Can Kenyan Rugby Truly Come of Age? - by Grace Kiraguri Over the last 18 months, Kenyan rugby has been going through triumphs and tribulations. While it remains one of the disciplines in Kenya’s sporting scene attracting sponsors, it has had serious lows with poor performances in the IRB series, delayed remuneration of players, as…
Read more

Sports Sponsorship in Kenya:

Sports Sponsorship in Kenya - by Grace Kiraguri In the last few weeks, Kenyan sport has seen thawing by corporate firms in sponsoring Kenyan sports. Earlier this year, two major corporates had withdrawn their sponsorship monies citing among other misuse of funds, fraud and mismanagement of sports organizations. While these issues still plague a number…
Read more

It’s Time to Win Big for Kenya

The month of August as it seems has become a busy one for Kenyan sporting scene. This year the Kenyan Athletics team will represent the country in Beijing, China for the World Athletics Championships. Kenya is known for many sports disciplines, but athletics is the perpetual kid on the block – from marathoners, cross-country runners,…
Read more

Grace Kiraguri to serve on African Sports Business Association (ASBA) Executive Board

Icon Sports Marketing Managing Director, Grace Kiraguri, has been invited to serve on the Executive Board of The African Sports Business Association (ASBA). ASBA creates sustainable partnerships between global universities and business schools and universities in Africa to develop sports business degrees and MBAs for African students with the support of global sports brands. Read More
Read more

Icon Sports MD visits Saatchi & Saatchi USA

  Washington DC (Oct, 2013): Grace Kiraguri was back in the US to meet with Saatchi & Saatchi (S&S) as part of their mentoring program - (left to right) mentee Luz Amuchastegui from Argentina , Joan Coraggio (Grace’s Mentor from Los Angeles office) , and Gwen Conley.
Read more

Recent Comments by Bobby Macharia

No comments by Bobby Macharia yet.